The Sign Smith – Newline Installation
Scaling up a brand — one epic install at a time.
Client: The Sign Smith
Type: Drone installation video
Challenge:
The Sign Smith had completed their largest-ever signwriting installation for Newline in Tauriko, Bay of Plenty— and they needed a way to capture the scale and execution of the job for both marketing and portfolio use.
Solution:
We deployed drones to film the installation process from start to finish, capturing the precision and scope of the signage as it took shape. The final edit was kept tight, with branded overlays and subtle music to maintain a professional tone.
Outcome:
This video became their most-watched clip online and has been used to secure larger commercial jobs. It proved to prospective clients that The Sign Smith could deliver big — and do it with style.
Getting the weather and the crew together proved challenging, given how wet the summer was, but we all made it there in the end… Great Job! It’s good to show the capacity of the team’s work so they can sell the concept to other clients
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